Bumi Mentari Cemerlang (BMC) is a premium active-lifestyle hub centered around cycling and padel, dedicated to elevating performance, craftsmanship, and meaningful human connection. Established in 2012, BMC delivers a refined ecosystem through curated high-end products, expert guidance, product education, and after-sales support, ensuring every customer touchpoint reflects precision, authenticity, and professionalism.
Beyond retail, BMC is driven by community at its core: a space where enthusiasts connect, learn, and grow together, sharing passion, knowledge, and an active way of living. By nurturing an engaged and knowledgeable community while upholding excellence in brand representation, BMC positions itself as a trusted long-term partner for premium brands and discerning consumers, strengthening both lifestyle impact and market value.
To become Indonesia’s leading sports and lifestyle company, inspiring customers to live active, healthy, and fulfilling lives.
Deliver reliable, well-designed products with a strong focus on innovation to meet evolving
Prioritize customer satisfaction through fast, attentive, and solution-oriented service
Commit to ongoing improvement while upholding integrity, teamwork, and dedication
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